Your platform, your rules
Enterprise and custom platforms have unique requirements. Similar AI's API-first approach means our agents fit into your existing architecture, delivering ready-to-publish changes through your preferred integration method.
Headless commerce ready
Composable commerce architectures like Commercetools, Contentful, or custom headless builds work seamlessly. Agents read from your product source and deliver changes to your content layer.
Legacy system support
Running a custom-built platform from 2010? If it has an API (or can be given one through a middleware layer), our agents can connect. No re-platforming required.
Your security model
Enterprises have security requirements. Our API supports OAuth, API keys, IP whitelisting, and custom auth flows. Integrate within your existing security architecture.
How agents work with your platform
Custom integrations follow the same agent-driven flow as our native integrations. The agents handle topic research, content creation, and page delivery; we just use your APIs instead of platform-specific ones.
Product feed ingestion
You provide a product feed (via API endpoint, SFTP, or scheduled export). Agents read your product data including titles, descriptions, attributes, and any custom fields.
Agents discover your existing pages
Agents crawl your site or ingest your sitemap to understand what pages you already have. This creates the baseline for duplicate detection and gap analysis.
Agents generate and sieve topics
Using your product data, the New Pages Agent generates candidate topics and runs them through the Topic Sieve, checking demand, product relevance, duplication, and existing rankings.
The Content Agent creates page content
Approved topics get content: meta titles, descriptions, and page copy generated from your product data in your brand voice by the Content Agent.
You choose your level of control
Review and approve each change before it goes live, or let agents deliver directly via API. Many customers start with review mode, then move to auto-publish as they build confidence.
Agents deliver pages via your preferred method
Ready-to-publish pages are delivered to your CMS via API push, webhook, or export file. You control where they land, how they're structured, and when they go live.
Simple server-side APIs
We provide simple, lightweight REST APIs that your dev team integrates with. We don't need to touch your CMS code at all. Your team connects to our endpoints and we work around whatever your platform can provide.
Data in
How agents receive your product and page data:
- REST API endpoints (JSON/XML)
- SFTP file drops (CSV, JSON, XML)
- Scheduled exports to S3 or GCS
Data out
How agents deliver pages and content to your CMS:
- REST API endpoints your CMS calls to fetch ready-to-publish pages, links and content
- Export files (JSON, HTML, Markdown)
- Custom format transformers
You control how agents work
Choose the level of oversight that fits your workflow. Many customers start with review mode and move to auto-publish as they build confidence.
Review mode
Agents prepare ready-to-publish changes and present them for your approval. Nothing goes live until you say so. Full oversight of every page, every change.
Auto-publish
Once configured, agents operate autonomously, delivering changes directly to your CMS via API. Pages go live without manual intervention.
Hybrid
Auto-publish some change types (like internal links) while reviewing others (like new pages or content updates). Configure the right balance for your team.
Native vs Custom integration
Custom integrations require more setup but offer more control. Either way, you get the same agents and the same results.
Native integrations
Shopify, BigCommerce, WooCommerce
- Setup in minutes with API tokens
- Pre-built data mappings
- Agents publish directly to your platform
- Platform-specific features
- Guided setup process
Custom API integration
Any platform, any CMS
- Your dev team integrates with our simple server-side APIs
- Same agents, same quality output
- No need to touch your legacy CMS code
- Lightweight integration that works around your platform
- Full control over implementation
Platforms our agents integrate with
Beyond our native integrations for Shopify, BigCommerce, and WooCommerce, our agents connect to any system with API access.
Commercetools
Headless commerce
Contentful
Headless CMS
Sanity
Headless CMS
Strapi
Headless CMS
Magento 2
E-commerce
Salesforce Commerce
Enterprise commerce
SAP Hybris
Enterprise commerce
Custom builds
Proprietary platforms
Don't see your platform? Our agents can connect to any system with API access.
Same agents, custom delivery
Custom integrations get the full suite of agents. Your products are enriched with structured data. Topics are filtered through the Topic Sieve. Pages get content created by the Content Agent and connections from the Linking Agent.
The difference is delivery: instead of publishing directly to Shopify or BigCommerce, agents deliver pages through your preferred method (API, export, or webhook).
Your platform handles publishing. Our agents handle everything else.
Frequently asked questions
How long does a custom integration take to set up?
Typically a few days. Because your team integrates with our server-side APIs (rather than the other way around), the complexity of your CMS doesn't really matter. Our APIs are simple and lightweight, so even platforms with unusual architectures connect quickly.
Do we need developers on our side?
Yes, but the work is minimal. Your developers integrate with our server-side APIs, which are simple and well-documented. They don't need to modify your CMS code at all. We've designed our APIs based on years of experience integrating with custom platforms, so they're lightweight and straightforward to work with.
What if our CMS doesn't have an API?
It doesn't need one. Your team integrates with our server-side APIs, not the other way around. Our APIs are simple and lightweight, so your developers just call our endpoints to fetch ready-to-publish pages and content. How you then get that into your CMS is up to you, but it doesn't require your CMS to have its own API.
Can we test the integration before going live?
Absolutely. We set up a staging environment where you can see the pages agents have created, test the data flow, and verify everything works before pointing at your production system.
What's included in integration support?
We provide API documentation, sample code for common platforms, a dedicated integration specialist for the setup period, and ongoing support for any integration issues. Enterprise plans include custom development for unique requirements.
How is this different from your Shopify or BigCommerce integration?
Native integrations have pre-built connectors where agents publish directly to your platform. Custom integrations give you the same agents and the same quality output, but require you to handle the final publishing step. The topic research, content creation, and internal linking work identically.
Our CMS is really old and complex. Can it really work with Similar AI?
Almost certainly, yes. We've worked with so many custom CMSs over the years that we joke: the developers who built the CMS a decade ago wrote extensive documentation, burned it, and left. Those are the kinds of platforms we integrate with every day. Because your team connects to our simple server-side APIs rather than us having to understand your legacy code, the age and complexity of your CMS doesn't matter. This is actually one of the biggest advantages of our integration approach.
Can agents run autonomously with a custom integration?
Yes. Once configured, agents can operate autonomously, delivering ready-to-publish changes directly via your API. You control the level of autonomy: review mode (approve every change), auto-publish (agents deliver directly), or a hybrid where some change types are auto-published and others require review.
Let's discuss your platform
Book a technical discussion with our integration team. We'll review your platform, map out the integration approach, and show you what our agents can do for your site.